Known for his cartoonish-aesthetic and bold lettering, Portugal-born, NYC-based artist Bráulio Amado broke into the graphic design world as a teen, creating posters for bands in Lisbon’s punk-hardcore scene, and more recently artists including Beck and Frank Ocean. We worked with Bráulio to create a limited-edition Kotn t-shirt for our New York store.
“I was around 13 years old when I did a terrible fansite for a band I'm too ashamed to name. After that, some friends started asking me to design their band's websites, posters, and covers, and that's how I got into graphic design, although I had no idea what I was doing. Nowadays, with the internet, I feel like no one really cares about posters, mostly because all the info is on a Facebook event or Instagram post. Most of the posters I do don't even get printed! And, well, I honestly love that. I end up having more freedom to do weird experimental things that I wouldn’t be able to do with other clients or formats.”
Working under the nom de plume BAD Studio, each piece in Bráulio’s prolific portfolio is as spontaneous and unpredictable as the next.
“I get inspiration from everywhere really. I feel like I'm constantly changing my style mostly because I get inspired by so many different things. To name a few: Cowboy Henk, Chris Ware, Corita Kent, Paula Scher, Bob Fosse, M/M Paris, Mirko Borsche, Diogo Potes, Manuel Donada, Devo, The Residents…”
“I always start with really rough and bad sketches on paper in order to get the concept right. From there I play around with what's the best way to deliver the concept and what style makes sense with it.”
We partnered with Bráulio to create a piece inspired by our new New York shop in SoHo.
“I went a bit all over the place till I got to the final piece. After many failed attempts of trying to copy Egyptian hieroglyphs and art, and after making the cliche mistake of drawing pyramids, the final piece sort of happened when I started drawing around randomly while listening to Sun Ra's Egypt Strut record. The result is a mash-up of weird lettering and some sort of a cartouche.”